Kendrick Lamar‘s highly-anticipated Super Bowl Halftime Show performance went off yesterday (Feb. 9) almost without a hitch, with the Compton artist impressing with not only his stage presence and string of hits, but with his chosen look, styled by Taylor McNeill.
It has been less than 24 hours since the performance, and many fans are already searching for the details of his ‘fit. Much has already been discussed about possible meanings behind his massive lowercase “a” chain, as well as his custom varsity jacket, not to mention those bootcut jeans that have already caused conversation in the fashion world.
Here, VIBE hopes to save you the hassle of site-hopping to get the full scoop on the outfit chock-full of easter eggs. From his blinding jewelry choices to his Deion Sanders-inspired footwear, here’s everything there is to know about K. Dot’s Super Bowl Halftime look.
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“a-minor” Chain
Image Credit: Kevin Mazur/Getty Images for Roc Nation. The most discussed item Kendrick Lamar wore during his headlining Super Bowl halftime gig was a lowercase “a” pendant that swung from a hefty, diamond chain. Viewers who’ve been following his feud with Drake immediately recognized it as a reference to the “Not Like Us” line “a minooooorrrr,” which was sung by the massive stadium as he performed the hit diss track. The font also matches the logo for his production company, pgLang.
Lamar has jewelers Eliantte to thanks for the iced-out piece. They’re also responsible for the blinding Jesus piece K. Dot wore onstage during the 2025 Grammys.
Sonja Flemming/CBS via Getty Images
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Diamond Eye Ring Over Black Gloves
The Diamond Eye ring Kenny sports over his Black leather gloves is also by Eliantte, with the jeweler sharing an up-close look at the stunner weeks ahead of the show. It is also believed to represent Lamar’s GNX track, “Peekaboo.”
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Celine denim
Image Credit: Gregory Shamus/Getty Images. Lamar wore bootcut Celine jeans during the halftime presentation.
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Martine Rose varsity jacket
Image Credit: Gregory Shamus/Getty Images The Compton kid also wore a Martine Rose bespoke leather varsity jacket with production company “pgLang” sprawled across the back while “Gloria” — a reference to the GNX song of the same name — is placed across the front.
Kendrick Lamar performs during Super Bowl LIX Chiefs vs Eagles Apple Music Halftime Show at Caesars Superdome in New Orleans, Louisiana, February 9, 2025. (Photo by TIMOTHY A. CLARY/AFP via Getty Images)
Other references and easter eggs found on the jacket include “I Deserve It All” from “Man at the Garden” hand stitched on the back, as well as “Peakaboo,” (GNX song), “G. National” (a nod to the car the album is named after), and “Wop Wop Wop” (“Not Like Us” lyrics) patches on the sleeves.
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Black New Era Fitted with Diamond Brooches
Image Credit: Gregory Shamus/Getty Images. K. Dot adorned his New Era black fitted with two diamond brooches from Rahaminov Diamonds, including their Marquise Cut Angel Wing and a Half Moon Sunset Diamond pin.
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Nike Air DT Max ’96
Image Credit: Gregory Shamus/Getty Images. Finally, Kendrick chose a pair of the Nike Air DT Max ’96 in the “Colorado Away” colorway. While the 1996 originals were made famous by Deion Sanders, this particular colorway was released in September 2024 for a retail price of $170.
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