Billboard Women in Music 2025
Kendrick Lamar‘s anticipated film debut has been officially delayed from a July 4, 2025 release date. According to The Hollywood Reporter, it was revealed that the live-action comedy will now premiere on March 20, 2026, due to the busy schedules of both Lamar and others on the producing team.
The film is produced by the rapper, who is set to embark on a global GNX tour kicking off later this month, and keeping him on the road through August. He is joined on the trek by former Top Dawg Entertainment labelmate SZA, as well as frequent collaborator Mustard.
PgLang partner Dave Free and South Park creators Trey Parker and Matt Stone are also producing the film, with many details remaining mysterious. As noted by THR, the news of the delay comes ahead of Paramount’s CinemaCon presentation, where last year the studio’s film chief Brian Robbins called the project, “one of the funniest and most original scripts we’ve ever read.”
(L-R) Mustard and Kendrick Lamar perform onstage during Apple Music Super Bowl LIX Halftime Show at Caesars Superdome on February 09, 2025 in New Orleans, Louisiana.
Jamie Squire/Getty Images
As previously reported, it was teased that the film is to be titled Whitney Springs and will star Chloe East and Celeste Octavia. Those details have not been confirmed.
“We’re doing a movie with Kendrick, with Kendrick Lamar and Dave Free and their company,” explained Parker last year. “And we’re working on it and hopefully come out July 4 weekend opposite Jurassic Park, which is pretty funny.” He contined to describe, “[Kendrick Lamar is] very involved. And Dave Free is very involved. Every day they are working on it.”
In January 2022, the film was described as a live-action comedy that will “depict the past and present coming to a head when a young Black man, who is interning as a slave re-enactor at a living history museum, discovers that his white girlfriend’s ancestors once owned his.”
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