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Orange Amps’ new noise-cancelling headphones suggest it still hasn’t learned Marshall’s smartest lesson

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  • Orange ‘O’ Edition Mk II ANC headphones announced
  • 40mm drivers, 50-hour battery life, customizable ANC and 10-band EQ
  • $229 / £169 / about AU$352

Orange has announced new headphones, and I think it’s missed a key trick again: even if they turn out to be the best headphones ever made, they don’t look very Orange.

What I mean by that is that Orange is one of the most recognizable brands in audio thanks to a very consistent visual style. Whether it’s a Thunderbird 50 guitar amplifier or the Orange Box bluetooth speaker, if its Orange it’s orange.

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