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Prize money in sport: What can football learn from cricket?

Prize money in sport: What can football learn from cricket?

Chicken. Egg. TV audiences. Sponsors. Ticket sales… Cricket has heard all the arguments but signalled that equal prize money is a message that transcends the lot.

A BBC study shows that the overwhelming majority of sports offer an equal reward for at least one of their major events, but the biggest gulf is found in football.

Cricket has made some of the biggest strides since the 2017 study by…

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