Tech

Black Friday weekend sees record ecommerce sales once again

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  • Cyber Monday spend hits $13.3bn as the season total draws in on $240.8bn
  • American consumers spent $15.8 million every minute at its peak
  • Generative AI is starting to play a bigger role in purchasing decisions

American consumers pushed Cyber Monday spend to $13.3 billion this year, making it the biggest Cyber Monday in history and even surpassing initial predictions by $100 million.

Up 7.3% year-over-year, Cyber Monday has now become the largest online shopping day of the year, building on the hype of the preceding Black Friday deals.

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